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Content Marketing vs. SEO
The topic of content marketing vs. SEO baffles me and honestly it has always confused me. I thought this discussion had been addressed and marketers knew it was no battle at all, but last week I...
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Web Design Produces 353% Traffic Increase in Two Months
Many of my website design prospects frequently ask me “what they can expect” when we discuss converting their static website into a dynamic WordPress website. I answer them honestly by saying it...
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Six Ways to Quickly Kill Your Website Design Project
If you’re considering embarking on a website design project, you’re most likely venturing into unchartered territory. Or, at the very least, headed down a path you only travel down every five or so...
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Content Creation: How Does Your Mind Manage the Process?
When it comes to the process of content creation, everyone has a different thought process and their minds work differently. That means the strategy and process of content marketing can be different...
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Slow and Steady Wins the SEO War
For over ten years, I’ve had virtually the same process. When it comes to internet marketing, I simply follow SEO fundamentals. While the minutia of my process has changed slightly, the overall...
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Friday’s Marketing Roundup: Good Reads from the Week of May 10th
We are back with another weekly roundup post. At the end of the week, we like to roundup some of our favorite posts from around the web and share them with you. This week we have information on...
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Friday’s Marketing Roundup: Good Reads from the Week Ending June 21st
It’s time for another weekly roundup post. We like to roundup some of the best posts on web design, WordPress, and search engine optimization. This week we have posts on conversion optimization,...
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Friday’s Marketing Roundup: Good Reads from the Week Ending June 28th
It’s Friday and that means it’s time for another weekly roundup. Today we found excellent posts on WordPress security and choosing trustworthy themes and plugins to a beginner’s guide on pairing fonts....
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When it Comes to Writing Website Content, Don’t be a Sheldon
If you’ve ever watched The Big Bang Theory, you’ve probably laughed at the scenes involving ongoing dialogue between Sheldon and Penny. PhD Sheldon talking to Cheesecake Factory waitress Penny is just...
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Friday’s Marketing Roundup: Good Reads for March 14th
Happy Friday! We’re back again with a quick update on this week’s interesting articles on WordPress, SEO, social media, and usability. It’s been a bit of an action packed week, so I have a few more...
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Dream a Destination and Let Technology Take You There
A few weeks ago I had the pleasure of presenting three sessions at the Girls Are IT! conference in Dearborn, Michigan. The event was organized by the Michigan Council for Women in Technology (MCWT),...
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Three Best Practices for Writing Headlines That Drive Web Traffic
How much time and effort do you put into writing headlines for blog posts and pages? Page and post titles are your first impression to website visitors. A potential visitor will see this before they...
View ArticleDo-It-Yourself Website Audit Checklist: Tips and Techniques for Real World...
Is your website underperforming? If so, it could be for a variety of reasons. In today’s post I’d like to walk you through some common website issues we see. This will allow you to perform a...
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The New Rainmaker Platform Will Have You Doing a Happy Dance
This week Brian Clark reached out to me and asked if I’d like to review the New Rainmaker platform from Copyblogger. Me, being the ultimate Genesis fan girl, didn’t think twice about jumping at the...
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Liberate Yourself With a HubSpot to WordPress Migration
Are you an existing HubSpot customer? Are you thinking about canceling the service? Are you afraid to liberate yourself because you’re not exactly sure what HubSpot alternatives are available? Or maybe...
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Writing Website Content: Addressing the Elephant in the Room
Whether you’ve just spent thousands of dollars on a custom website build or you’re using an off-the-shelf stock website theme, you’ll ultimately have to address the elephant in the room. Your...
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